OTT Burnout in India: Why Web Series No Longer Feel Special to Viewers
There was a time when a new web series felt like an event. You’d clear your weekend.You’d recommend it to friends.You’d remember characters long after the final episode. Now? A new series drops every Friday — and by Monday, nobody remembers its name. This isn’t because Indian viewers have suddenly become impatient or “too picky.”It’s … Read more